NEW LIVE OPS

PADDLE TAIL POWER

DOZER MINNOW

The Dozer is built to move water, draw attention and trigger brutal reaction strikes.
Its aggressive profile and powerful paddle tail thump call fish in from a distance, making it deadly in dirty water, heavy current and high-pressure situations. When you need a lure that forces bites, the Dozer gets it done.

A paddle tail that hits harder

The Dozer Minnow is the ultimate soft plastic swimbait designed to work when other lures fail. Created for maximum paddle tail thump and full-body roll at dead slow speeds, it features a precision engineered ribbed belly, oversized paddle tail and a unique keel design that delivers intense movement even during the slowest retrieves. 

Loaded with Reactor UV + Glow, infused with Tracer Scent and constructed from salt-infused Titan-RX TPE, the Dozer delivers unmatched action, strength and versatility. Whether fished on a jighead or weedless, in estuaries, mangroves or offshore the Dozer gets bites when fish are shut down. 

Available in 3", 4" and 5"
(Jighead & target species recommendations at the bottom of this page).

HIGHLIGHTS

Big Vibration. Big Attraction.

  • Built for Crawl Speeds Full body roll and tail thump activate when other paddletails stall
  • Water-Moving Profile Oversized tail and balanced body push water to trigger reaction bites
  • Action in Tough Conditions Designed for cold fronts, slack current and still water
  • Confidence Through Structure Maintains posture and action around cover and hard hits

KEY FEATURES

Advanced Design & Materials

  • Ribbed Belly Engineering Reduced buoyancy, added turbulence, extended scent hold
  • Multi-Slot Rigging System Top, belly and nose slots for jighead or weedless setups
  • Titan-RX™ TPE Elastomer Ultra-stretch TPE built for durability and action retention
  • Reactor-UV + Glow High-visibility finishes for dirty water and low light
  • Tracer Scent Infusion Multi-sensory attraction to trigger and hold strikes

WANT TO KNOW MORE?

Check out our extensive blog for proven tactics, rigging tips and real-world insights designed to help you fish smarter and get the most out of every trip.

PRO TIPS & TECHNIQUES

TPE SOFT BAIT STORAGE

Dozer Swimbaits are made from ultra-tough Titan-RX™ TPE, which can chemically react with other soft plastics if stored incorrectly. Proper storage is essential to prevent deformation and maintain performance.

  • Store in the original packaging whenever possible (the safest option)
  • If storing in a tackle box, use a worm-proof box designed for soft baits
  • DO NOT store TPE with non-TPE baits
  • DO NOT store TPE baits from different brands together
  • TPE baits from the same brand CAN be stored together safely